Cingular to AT&T renaming spoof video…

After posting about C&W renaming, C&W’s UK rebranding and another post on creating company names, this spoof YouTube video about the convoluted AT&T branding history will definitely make you smile.

Each new management team who arrives on the scene has its own branding ideas as part of the ‘turn around’ strategy so I guess we havn’t seen the end of this in this age of consolidation in the telecommunications industry!


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